In our interconnected world, the power of social media cannot be underestimated. It has transformed the way people communicate, share information, and even practice their faith. For Muslims around the globe, social media has become a potent tool for dakwah, the act of conveying the message of Islam and inviting others to the faith. This study focuses on the effectiveness of social media platform in spreading dakwah from the perspective of Universiti Sains Islam Malaysia (USIM) students on the usage of social media in spreading dakwah among the student. Based on the Islamic education background of all the students as the requirement to study in the university, a number of 105 students were selected randomly to answer an online survey on their perception on the effectiveness of using social media to spread dakwah to the public. Results found that all students agreed that social media is the best platform in spreading dakwah due to the potential to reach people all around the world. However, precaution must be taken in terms of potential harms caused by using the platform such as the possibility sharing fake or false information especially relating to Islamic teachings. The impact will not just lead people to the wrong understanding, believe and practice of Islam, but could also tarnish the purity and image of the religion.